Fourth Ray Beauty

August 23, 2018 marks the launch of Fourth Ray Beauty, the new “sister” brand of Colourpop Cosmetics. With the same budget-friendly mindset of Colourpop, Fourth Ray presents skin care products costing under $20. All products Fourth Ray Beauty creates all-natural skin care products and maintains a cruelty-free, vegan, paraben-free, gluten-free, phthalate-free, and synthetic fragrance free…

Do You "JOAH?"

The fact is that the Korean beauty industry has exploded with popularity in Western countries. More brands and stores are stocking their shelves with Korean skin care products. While most stores are capitalizing on the skin care aspect of Korean beauty trends, Joah Beauty encapsulates all that is Korean beauty, created a great range of…

Sleek Makeup’s E10 Palette Review

If you haven’t heard of Sleek Makeup, you have been missing out. I have previously discussed this British brand and my love for their eyeshadow palettes. I have tried the Beautiful Sin palette and, during my last Ulta visit, I picked up the E10 palette. Side note: the brand is also available online at Target…

End of an Icon

*Sniff* As you may have heard (or perhaps have not), Urban Decay has made the tragic decision to discontinue their ultra popular and original version of their Naked palette. The protests, the anger, the disappointment, and the questions on Urban Decay’s social media account has been swift and has taken center stage on my timeline,…

Makeup Revolution x Emily Noel: Impressions

I first mentioned this latest collaboration by Makeup Revolution on the latest cosmetic launch roundup, spent three days in suspense, and it is finally here! Makeup Revolution x Emily Noel and the packaging is gorgeous! Quick information session: Emily Noel is an American beauty influencer and one of the OG Youtubers, starting back in 2006….

Cosmetic Launch Roundup: August 17-31, 2018

No introduction is needed as summer begins its departure and autumn arrives to bring us fallen leaves, candles smelling of apple cinnamon and pumpkin spice, and holidays like Halloween. Let us enjoy the last days of summer with these late August releases. Maybelline has finally launched their highly anticipated Soda Pop eyeshadow palette. There were…

Feeling Jelly?

Colourpop is back again (as they are every week) with another release and this time with something quite innovative. Throughout this week the brand has teased the new products, asking fans their thoughts. Most thought that because of the swatches looking like a lip gloss, Colourpop was releasing new lip glosses. Noooo, said Colourpop. Lo…

Being Rude Is Worth It

I know. The title of this article gave you pause. Am I right? The title refers to Rude Cosmetics, an indie brand that has been mentioned several times before here on The Trendy Wallet. The brand has been going into hyper speed with their eyeshadow palette releases; they just released their Whatever Forever palette on…

Definite Purchases (August 2018)

There are already so many products that have been launched and we are just now in the middle of August. I made a list of products that I plan to splurge on this month. Some of these will be reviewed here on the blog; just let me know in the comments which product catches your…

Triple The Palettes

I absolutely love the brand Essence because the products are of good quality and cost less than a meal at my favorite restaurant. I always look forward to their new products because they have found a niche but always seem to make the next collection even more astounding.