Cosmetic Launch Roundup: April 9-16, 2021

Something is definitely in the air because there are even more brands on this Roundup than last week and things are heating up. Lippies and palettes fought for top spot; which team are you on?

Lurella Cosmetics proved that sometimes you don’t need a reason to pop a bottle. The dazzling Pop The Bubbly eyeshadow palette features 6 shimmer shadows to highlight your gorgeous eyes. Get bubbly with this $10 on Lurella’s site.

BAL Cosmetics spoiled us with several releases. First is the breathtaking California Sunsets eyeshadow palette, inspired (obviously) by California’s beautiful summer sunsets. This 35-pan warm toned dream is $28. 

Then two new Glassy Gloss shades arrived. Love is a peach color and limited edition while Bratz is a flirty pink. You can choose your preferred shade for $9. All products are sold online.

Locas Chingonas’ new matte lipsticks are inspired by loved ones and fun memories. Me & You collection is comprised of 4 nude shades: Natural High, Angel Baby, Wasted Nights, and Two Way Street. Each shade is $11.69 on Locas’ site.

Proper Fix Cosmetics put the red in “red hot” with four new lipstick shades. The newbies (Jazzy, Florida, Roux, and Pleasure) are all red shades with different undertones, meaning you have a shade for every occasion. Each lipstick is $12 on the brand’s site.

Hipdot blended candy and makeup in a sweet collab with Reese’s. Hipdot x Reese’s features the Milk Chocolate and White Chocolate Cup Pigment palettes ($16 each), 2 Scented Lip Duos ($14), Double-Ended brush duo ($16), and the full set ($74) comes with a bag. Get this limited edition must-have collection on Hipdot’s site while it lasts.

Zoeva Cosmetics changed the mascara game with their vegan Infinite Potential Mascara. This mascara promises bold and voluminous lashes with the blend of rice bran and synthetic beeswax. Improve your lash potential with either the travel size ($11) or the full size ($20) on Zoeva’s website.

Aboni Cosmetics brought spring vibes with the gorgeous Forget Me Not lipstick shade. The bold deep yellow shade flatters all skin tones and retails for $5 on Aboni’s site.

Moira Beauty prepped for hot girl with two warm-toned face palettes. Sculpt and Bronze (contour and bronzing) will help define that bone structure and warm your complexion to divine levels while Belle & Rouge (blush) give cheeks a pop of color. Both palettes are available online for $16 each.

Colourpop gave quad shadows an upgrade with its Sweet Life collection. Six quads, each containing 2 mattes, a shimmer, and a metallic. The quads are Citrus Fizz (yellow/golds), Sorbet (pinks/purples), Cream Soda (rose gold/peaches), Creamsicle (oranges/corals), Mocktail (browns/oranges), and Sparkler (bronze/chocolate). Each quad is $9 on Colourpop’s site.

Kara Beauty has an eyeshadow for every mood in its new collection. The Mood collection features 5 palettes, each containing nine shades (reminds me of the Nine series). The five palettes are Amore (warm yellow, golds, and reds), Beach Bum (color burst), Laid Back (green, reds, and white shimmer), Party Girl (pinks, purples), and Road Tripping (browns and golds). Each palette is $15.99 online.

Park Avenue Cosmetics expressed appreciation for lips everywhere with the fierce Love Your Lips collection. These lip glosses are $13.99 each (bundled for $54.99) and are: Crystal (clear shimmer), Duana (light nude), Madeleine (pink), Julia (hot pink), and Danayshia (red). Show your lips some love by grabbing your fave shade on Park Avenue’s website.

Shanel Cosmetics teased its cake liner palette for awhile and it finally arrived! The Cheyona Melaliner palette comes with 8 beautiful shades that can be mixed to create new shades. You can find the palette on Shanel’s site for $27.99. 

Ace Beaute is known for gorgeous eyeshadow palettes and what better way to complement them than with the brand’s first Eyeshadow Primers? These bases come in three shades (light, medium, and deep) and cost $14.99 each online.

BH Cosmetics threw the ultimate throwback party with the Remix Dance collection. Featuring the three decade palettes (Remix 80’s Remix 90’s, and Remix 00’s; $18 each) and the 10-piece Dance Brush Beat set ($28), get your dance on by getting this collection on BH’s site

Have a fave launch? Let me know in the comments and be sure that you’re following both this blog and my social media pages (links below). You don’t want to miss any launches, reviews, and more beauty content.

Photo Credits:

Lurella Cosmetics (Instagram)

BAL Cosmetics (Instagram)

Locas Chingonas (Instagram)

Proper Fix Cosmetics ((Instagram)

Hipdot (Instagram)

Zoeva Cosmetics (website)

Aboni Cosmetics (Instagram)

Moira Beauty (Instagram)

Colourpop (Instagram)

Kara Beauty (Instagram)

Park Avenue Cosmetics (Instagram)

Shanel Cosmetics (website)

Ace Beaute (website)

BH Cosmetics (Instagram)

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